Research 4 - Why advertisements are good

Source :

Why advertisements are good

http://smallbusiness.chron.com/advertisements-good-15407.html

My Topic :

The various types of advertisements' appearance and the advertising effects are positive.

What I hope to learn from this source :
 The great sides of advertisements (the actual cases are better but the part is not bad).

Notes :
 

1.Advertisements can be beneficial to a business because they can inform new customers       of the existence and virtues of its products and services.

2.They (advertisements) can help a business establish an identity and a reputation within a     certain industry. 

3. Advertising can be expensive, but if an advertising campaign increases revenues enough     to offset the cost of running ads, they can result in higher profits.

4.Advertising laws help protect consumers against false advertisements, which improves         the information consumers can use to make decisions about which products and services     to buy.

Final Thoughts : 

 According to the note 1,2,3, I can know the positive sides of advertisements. Actually related with the company. I can use this to prove my arguments as the advertisements can calculate the profits. Also the note 4 helps to refute opponent's ideas as there are some advertisements which give bad effects.